What is i-snapshot?
The i-snapshot system is a simple to use, sales force communication tool, guaranteeing less time is spent on administration and more time is spent on selling. It is proven to be extremely effective in the management of field sales forces, providing managers with real time actionable information from the sales team.
What are the benefits to using i–snapshot?
- It provides better communication, less administration and 25% more selling opportunities which improves sales effectiveness and productivity, resulting in increased sales revenue.
- The i-snapshot system provides specific detail and time management information on all sales activities, client visits and administration
- It measures sales team activity in real time, enabling sales managers to make more timely informed decisions such as the implementation of training, coaching or teaching initiatives to change and correct behaviour.
- The sales activity information supplied by i-snapshot, assists in the targeting of specific sales activities, such as refocusing sales efforts and relationship management initiatives into more profitable accounts.
- i-snapshot data can directly feed the sales activity data into an existing CRM or Sales Force Automation tools which adds value to any exiting investment.
- Easy to use and as a web based application, requires no IT investment.

How does it work?
At the end of each sales call or sales activity (e.g. administration) the sales representative simply sends a simple coded text (SMS) message, via their mobile phone, describing the reason and the outcome of the call – which takes about 20 seconds.
As i-snapshot utilises SMS or “texting” which works on all phones and networks, there is no need to buy any additional hardware.
The coding format is unique to each organisation and their specific sales operation to ensure its relevance.
The sales activity specific to your business and the detail of information required of the outcome of each sales call, is allocated a series of codes with make up the format of the SMS that is sent by the sale team.
The coding can for example but not limited to, the capture the following:
- Customer name
- Call type – e.g. Arranged visit or cold call
- Call reason – e.g. Proposal follow up, project update etc
- Call outcome – e.g. order or enquiry
In addition, basic information on the salesperson and visit is also captured automatically:
- Sales person details (identified from mobile number)
- Sales division (identified from mobile number)
- Date of the visit (identified from date of text message)
- Time of completed visit (identified from time of text message)
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